4 Mysteries in Food Advertisements on Television

4 Mysteries in Food Advertisements on Television

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Title: 4 Mysteries in Food Advertisements on Television
Authors: Nongnuch Jaichuen
Issue Date: November 2014
Publisher: The Food and Nutrition Policy for Health Promotion The Health Promotion Policy Research Centre The International Health and Policy Program

Abstract

Why should we read this book? The author believes that questioning is part of the thinking, researching and learning process which leads us to the answer we need. This book brings about questioning upon food advertisement we see on television which may be illusive images. The questioning aims to search for reality behind the advertisement. In any event, this book does not only end in itself at the outright questioning and answering, but also extends to questioning and answering for change. Therefore, the story in this book will not end unless we make change happen.